Who am I professionally?
👩🏾💻 An ambitious Senior, pursuing a degree in Global Commerce and History with an Organizational Studies Certificate who is eager to acquire and develop Business, Marketing, and Political knowledge. Skilled in marketing, advocacy, social change, and critical thinking to help others make an impact in our ever-evolving world. Adaptable; driven with a strong work ethic and a willful spirit to thrive in a team or individual environment. A compassionate, empathetic student with solid relationship-building, excellent organization, and communication skills.
🏃🏾♀️ Outside of the professional and academic sphere, I enjoy baking, playing tennis, photography, making collages, traveling, and refining my taste for various ice cream flavors. My friends and family know that I am never one to turn down the opportunity to eat some good ice cream or drink a shake.
💪🏾 My superpowers or 'strengths' include:
Social Media Management | Content Creation | Excel Wiz | PowerPoint Lover
| Adaptable Chameleon | People Person | Critical Writer/Reader |
5 Most Recent Work Experiences:
January 2023-April 2023
Harmonic Finance
Spring Community Intern | London, England
-
Conducted candidate registration calls through various systems like Bullhorn and Cloud Call.
-
Created and managed job postings on LinkedIn Recruiter.
-
Researched the Boston Market and provided a presentation on key stakeholders and financial markets.
-
Researched and presented a compiled list of relevant Boston/New York-based conferences, round-tables, and networking events.
August 2021-January 2023
University Programing Council (UPC)
Programming Director & Executive Public Relations Director | Granville, Ohio
Public Relations Director (202-2023 School Year)
-
Directed UPC’s Marketing/PR team by leading a team of graphic designers and content creators in generating publicity with traditional and digital media for UPC-sponsored events.
-
Lead the team created over 80+ social media posts as well as countless more print media advertisements. These efforts directly led to the UPC Instagram follower count increasing by over 20% in a semester.
Programming Director (2021-2023)
-
Designed and facilitated various on-campus events as a programming director from 2021-2023.
September 2020-Present
Financial Wellness
Marketing & Media Assistant | Granville, Ohio
-
Used data analtics to inform decisions regarding content for Youtube Videos and instagram posts.
○ Increased social media posts outreach by 3,000%, though shortening the length of videos and informative posts. -
Boosted views and impressions for Youtube videos through utilizing various mediums in the form of Instagram trailers, newsletters, and print-media posters.
-
Grew YouTube vies through collaboration with various on campus offices and student organizations
-
July-August 2022
I Know I Can
Communications and Development Internship | Columbus, Ohio
-
Conducted an audit comparing IKIC to peer organizations to evaluate benchmarks and website navigation to increase donations and ease of operations for the Know I Can scholarship recipients.
-
Provided insights and recommendations for operational improvements and innovations.
-
Streamlined and analyzed student databases through Excel and Salsa CRM.
-
Created alumni profiles and unique engagement strategies to boost alumni loyalty to IKIC.
March-May 2022
Red Frame Lab Consulting
Consultant | Granville, Ohio
Project Overview
-
Our client was a B2B2B digital native insurance platform that tasked the team with researching and creating personas for stakeholders, and marketing channels.
My Role on the Project
-
With one other partner, I took a lead role in developing ideas and formulating marketing avenues and channels.
Project Results
-
The team presented a final presentation with a breakdown of stakeholders, marketing channels, and key marketing suggestions for each stakeholder, as well as suggestions to overcome potential challenges with each stakeholder and channel.
